Collection: Best Sellers

Pure n' Bio

Why organic — the science

What regulators, studies and certification actually say — and what our certified-organic formula does differently.

Regulatory
1,700 : 11
ingredients the EU bans vs the US

Europe bans 1,700+. The US bans about 11.

The EU bans 1,700+ cosmetic ingredients (Regulation 1223/2009); the US federally restricts about 11. The Gulf standard GSO 1943:2016 is aligned to the EU rule — so legally, you deserve the cleaner European formula.

Source: EU Regulation 1223/2009 (Annex II) ↗
Certification
1
audited global formula — no export version

One global formula. No cheaper "export version."

ECOCERT COSMOS Organic is a single worldwide standard: one formula, one annual audit, no diluted "export" version for less-regulated markets. The product you receive in Riyadh is the exact one sold in a Vichy pharmacy in France. Verify any certificate by number at cosmos-standard.org.

Source: COSMOS-Standard ↗
Peer-reviewed
−45%
chemical markers dropped in 3 days

The difference is measurable in 3 days.

In the HERMOSA study (UC Berkeley, 2016), simply switching to cleaner-labelled products for three days lowered phthalate, paraben and triclosan markers in participants' bodies by 27–45%. What you put on today, your body clears within days once you switch.

Source: Harley et al., Environmental Health Perspectives, 2016 ↗
Regulatory
80+
fragrance allergens we name on the label

"Parfum" is disclosed by name, not hidden.

Fragrance is the one ingredient a maker may legally leave undisclosed as a single word, "Parfum." In our certified products, every allergenic fragrance component is named on the label (Limonene, Linalool, Citral…) so a sensitive customer knows exactly what she's avoiding. EU rule 2023/1545 expands required allergen labelling to 80+ components.

Source: EU Regulation 2023/1545 ↗

Every Pure n' Bio product is certified organic under ECOCERT COSMOS — one audited formula worldwide. Verify any certificate at cosmos-standard.org.

Organic Matte Lipstick – French Formula | Born to Bio Vichy
Organic Matte Lipstick – French Formula | Born to Bio Vichy
BORN to BIO

Organic Matte Lipstick – French Formula | Born to Bio Vichy

12 total reviews

Regular price 104.04
Sale price 104.04 Regular price
or 4 × 26
1 Flashy Pink Lilas 2 Nude Pink 3 ORANGE NUDE 4 Coral Red +2
Organic Eye Pencil – French Formula | Born to Bio Vichy
Organic Eye Pencil – French Formula | Born to Bio Vichy
BORN to BIO

Organic Eye Pencil – French Formula | Born to Bio Vichy

12 total reviews

Regular price 56.10
Sale price 56.10 Regular price
or 4 × 14
1 BLACK 2 Blue 3 Gray 4 PLUM +1
Certified Organic Shiny Lipstick – Nourishing Plant Oils | Born to Bio
Certified Organic Shiny Lipstick – Nourishing Plant Oils | Born to Bio
BORN to BIO

Certified Organic Shiny Lipstick – Nourishing Plant Oils | Born to Bio

10 total reviews

Regular price 103.02
Sale price 103.02 Regular price
or 4 × 25
1 CORAL ORANGE 2 ROYAL RED 3 FUCHSIA PINK 4 RASPBERRY +2
Organic Blush Powder – Healthy Glow & Sculpt with Apricot Kernel, Argan & Castor Oil | Miss W Pro
Miss W Pro Organic Blush Powder Apricot Kernel Argan Oil COSMOS Certified French Organic Makeup Saudi Arabia GCC
Miss W PRO

Organic Blush Powder – Healthy Glow & Sculpt with Apricot Kernel, Argan & Castor Oil | Miss W Pro

8 total reviews

Regular price 158.10
Sale price 158.10 Regular price
or 4 × 39
n°63 Sparkling Peach n°64 Sparkling Pink n° 55 Light Pink
Organic Precision Mascara – Defining & Intensifying with Argan Oil & Acacia Gum | Miss W Pro
Miss W Pro Organic Precision Mascara Argan Oil Acacia Gum Defining COSMOS Certified Saudi Arabia GCC
Miss W PRO

Organic Precision Mascara – Defining & Intensifying with Argan Oil & Acacia Gum | Miss W Pro

2 total reviews

Regular price 137.70
Sale price 137.70 Regular price
or 4 × 34
Organic Compact Powder – French Formula | Born to Bio Vichy
Organic Compact Powder – French Formula | Born to Bio Vichy
BORN to BIO

Organic Compact Powder – French Formula | Born to Bio Vichy

7 total reviews

Regular price 92.82
Sale price 92.82 Regular price
or 4 × 23
1 Beige Light 2 MEDIUM BEIGE 3 GOLDEN BEIGE
Organic Aloe Vera Gel – Certified Organic | Born to Bio Vichy
Organic French aloe vera gel - certified natural clean halal moisturizer by Born to Bio, free delivery Saudi Arabia
BORN to BIO

Organic Aloe Vera Gel – Certified Organic | Born to Bio Vichy

9 total reviews

Regular price 66.30
Sale price 66.30 Regular price
or 4 × 16
Organic Satin Lipstick – 57% Active Ingredients, Silky Finish with Sesame & Castor Oil | Miss W Pro
Miss W Pro Organic Satin Lipstick 57% Active Sesame Castor Oil Silky COSMOS Certified Saudi Arabia GCC
Miss W PRO

Organic Satin Lipstick – 57% Active Ingredients, Silky Finish with Sesame & Castor Oil | Miss W Pro

5 total reviews

Regular price 142.80
Sale price 142.80 Regular price
or 4 × 35
125 Fatal red 106 Red Veil 108 True Red 109 Rosy Red +3
Ultra Glam Organic Mascara – Volume & Curl with Argan Oil & Acacia Gum | Miss W Pro
Miss W Pro Ultra Glam Organic Mascara Argan Oil Acacia Gum Volume COSMOS Certified French Saudi Arabia GCC
Miss W PRO

Ultra Glam Organic Mascara – Volume & Curl with Argan Oil & Acacia Gum | Miss W Pro

13 total reviews

Regular price 137.70
Sale price 137.70 Regular price
or 4 × 34
21 Extra black

What our customers say

Clean Ingredients

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