Why Choose Organic Makeup

By choosing organic makeup, you’re doing more than enhancing your beauty—you’re protecting and nourishing your skin. At Prure n’ Bio, our formulas are free from harsh chemicals, synthetic fragrances, and irritants. Instead, we infuse each product with up to 60% active botanical ingredients, including skin-loving oils, natural pigments, and plant-based extracts.

Does Organic Makeup Really Work & Last

Our organic makeup works—and it lasts. At Pure n’ Bio, each product in our collection is thoughtfully crafted to deliver high-performance results using clean, skin-loving ingredients. From richly pigmented lip colors to long-wearing foundations, our formulas stay put while letting your skin breathe. Powered by nature, perfected by science—this is organic makeup that performs as beautifully as it cares.

Face

Face

Eyes

Eyes

Lips

Lips

Brows

Brows

Collection's name

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Light Nude Liquid Lipstick - Pure n' Bio
BORN to BIO

Organic Liquid Lipstick – French Formula | Born to Bio Vichy

90.00
90.00
or 4 × 22

Pure n' Bio

Why organic — the science

Makeup lives on your lips and eyes all day. Long-wear colour and waterproof eye makeup often rely on PFAS "forever chemicals" and undisclosed fragrance. Our certified-organic lip and eye colour is built on plant oils and mineral pigments — every fragrance allergen named on the label, no PFAS.
Peer-reviewed
zero
PFAS or fluorinated compounds in our makeup

Long-wear foundation and powder can hide PFAS too.

The same 2021 study that flagged mascaras found PFAS "forever chemicals" in foundations and other long-wear face makeup — often unlisted on the label. Our certified-organic complexion line is built on mineral pigments and plant oils, with no fluorinated compounds.

Source: Whitehead et al., Env. Sci. & Tech. Letters, 2021 ↗
Regulatory
zero
D4 · D5 · D6 silicones in our formula

No D4/D5/D6 silicones.

Cyclic silicones (D4, D5, D6) are restricted by the European Chemicals Agency over persistence concerns. They appear in no COSMOS-certified product — ours use jojoba and plant squalane for the same silky feel.

Source: ECHA ↗
Regulatory
80+
fragrance allergens we name on the label

"Parfum" is disclosed by name, not hidden.

Fragrance is the one ingredient a maker may legally leave undisclosed as a single word, "Parfum." In our certified products, every allergenic fragrance component is named on the label (Limonene, Linalool, Citral…) so a sensitive customer knows exactly what she's avoiding. EU rule 2023/1545 expands required allergen labelling to 80+ components.

Source: EU Regulation 2023/1545 ↗
Certification
1
audited global formula — no export version

One global formula. No cheaper "export version."

ECOCERT COSMOS Organic is a single worldwide standard: one formula, one annual audit, no diluted "export" version for less-regulated markets. The product you receive in Riyadh is the exact one sold in a Vichy pharmacy in France. Verify any certificate by number at cosmos-standard.org.

Source: COSMOS-Standard ↗

Every Pure n' Bio product is certified organic under ECOCERT COSMOS — one audited formula worldwide. Verify any certificate at cosmos-standard.org.

Read the full science
The Pure n' Bio promise

Natural, clean, non-toxic ingredients

Nourishing formulas with active organic botanicals

Fresh organic green leaves with dew — certified cruelty-free, sustainable botanical skincare

Sustainable & cruelty-free